Caution. Social Media Ahead.

Why brands need to be cautious when dealing with Social Media. From a Social Media Enthusiast.

Remembrance Day

Remembering the Kargil Heroes

True or False?

“I can’t speak my mind. I am in Advertising.” Shamelessly stolen from a fellow Tweeter. Opinions invited.

Mum’s The Word

In an age of information sharing and open forums, some age-old afflictions refuse to go away. A humorous take on corporate and non-corporate life.

Mission? What Mission?

What’s the mission statement of your life?

Not Far From The Madding Crowd

I confess. I am a miserable failure when it comes to taking breaks. The Ruling Party, I suspect, has a better track record than I have. Nevertheless, on an inspired note, I took last weekend off. Yeah, I know – Do. Not. Laugh. But this post is not about me. It is about the place [...]