24 Belvedere Estate

A weblog of Rahul Jauhari

Soul Search Or Strip Search?

The brouhaha over a US airline detaining Shah Rukh Khan. Is it worth it?

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Swine In Ani(mall) Kingdom

Today is 15th August. We are free. Yes, we became free when we drove the British out. But today? Today we are more free. I say so with such confidence because I have witnessed it. I was in Navi Mumbai today and an urgent purchase demanded that I visit a nearby mall. Mall. That word, [...]

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How Tweet Is That?

How Twitter is changing the written word.

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Caution. Social Media Ahead.

Why brands need to be cautious when dealing with Social Media. From a Social Media Enthusiast.

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Mission? What Mission?

What’s the mission statement of your life?

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RIP Mr. Moonwalker

To the man who defied rules, color, music, rhythm. Even the laws of physics.

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Black & Yellow Chronicles – 4

Concluding part of the Cab Chronicles – the Mumbai cabby offers a peek into his personal life.

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  • Hello

    I am a writer in advertising. With this blog I intend to put my mind back to writing that aims to sell nothing in particular. .................................
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