News

In the News.

Selected coverage of the work, the campaigns and the wins — across nearly three decades. The original publications are the authoritative source.

2024
Adgully16 Feb 2024 Rashmika Mandanna & Anirudh Ravichander join forces for 7UP’s campaign afaqs!16 Feb 2024 7UP launches ‘Kaara Saarama Eat, 7UP Repeat’ campaign with Rashmika Mandanna and Anirudh Ravichander Campaign India21 Jan 2024 Effies 2023: McCann, Mondelez bag top agency, client honours
2023
afaqs!6 Jul 2023 Flibbr launches UnlockBrands, a brand empowerment program for marketers exchange4media6 Jul 2023 Flibbr launches UnlockBrands: a brand empowerment program for marketers Campaign India5 Jul 2023 Flibbr Consulting launches UnlockBrands BestMediaInfo5 Jul 2023 Flibbr Consulting launches new solution for marketers ‘UnlockBrands’ with Navonil Chatterjee as Program Custodian ET Brand Equity5 Jul 2023 Navonil Chatterjee joins Rahul Jauhari to Unlock Brands afaqs!19 Jun 2023 LoweLintas, DDB Mudra and Flibbr win big at WARC Awards for Effectiveness 2023 BestMediaInfo19 Jun 2023 WARC Awards for Effectiveness 2023: India bags 1 Grand Prix, 2 Gold Campaign India12 Jun 2023 WARC Awards for Effectiveness 2023: 11 shortlists for India Medianews4u12 Jun 2023 WARC Awards for Effectiveness 2023: 11 Indian entries among shortlists Campaign India7 Jun 2023 Flibbr wins Integrated Gold at Campaign India Digital Crest Awards 2023 afaqs!1 Jun 2023 Flibbr wins multiple Golds at Marketers’ Excellence Awards 2023 Social Samosa3 May 2023 Case Study: How Mountain Dew conquered with courage by amassing 10 billion views on Moj exchange4media16 Jan 2023 Mountain Dew creates larger-than-life holograms of bravehearts Medianews4u11 Jan 2023 Mountain Dew India leverages holographic technology in new campaign BestMediaInfo11 Jan 2023 Mountain Dew’s ‘Conquer With Courage’ is both aspirational and relevant: PepsiCo’s Vineet Sharma WARCn.d. Mountain Dew: No fear is too small — case study (gated)
2022
Media Infoline19 Sep 2022 Mountain Dew Instills Fearlessness And Courage To Overcome Everyday Campaign India19 Sep 2022 Users cross the bridge when Mountain Dew comes to their rescue (video) ET Brand Equity19 Sep 2022 Mountain Dew encourages to overcome everyday fears in new ad exchange4media19 Sep 2022 Mountain Dew dives into ‘everyday struggles’ in new TVC afaqs!19 Sep 2022 Mountain Dew instills fearlessness and courage to overcome everyday fears Economic Times12 May 2022 Eicher Tractors unveils PRIMA G3 series (‘Jazba Naya Jeet Nayi’) BestMediaInfo27 Apr 2022 Rediffusion’s Rahul Jauhari and Hari Ganesh launch Flibbr Consulting ET Brand Equity25 Apr 2022 Rahul Jauhari and Hari Ganesh Desikan launch Flibbr
2021
ET Brand Equity2021 (est.) Live Equal: Ad man Rahul Jauhari’s new mission ET Brand Equity2021 (est.) Rahul Jauhari bids adieu to Rediffusion exchange4media17 Jun 2021 Rahul Jauhari quits Rediffusion Campaign India17 Jun 2021 Rediffusion’s Rahul Jauhari takes sabbatical BestMediaInfoJun 2021 Rahul Jauhari quits Rediffusion as Joint President and Chief Creative Officer
2020
afaqs!22 May 2020 SBI General Insurance assigns its creative mandate to Rediffusion Brand Solutions exchange4media~May 2020 Rediffusion wins creative mandate of SBI General Insurance ET Brand Equity2020 (est.) SBI General Insurance awards creative mandate to Rediffusion Brand Solutions afaqs!16 Apr 2020 Rediffusion’s campaign highlights plight of migrant workers during COVID-19 Social Samosa21 Jan 2020 Rediffusion elevates Kalyani Srivastava to EVP & Mumbai Head
2019
afaqs!3 Jul 2019 Rediffusion Group appoints Neeraj Sharma as Head of Planning ET Brand Equity2019 (est.) SBI launches #HoSaktaHai campaign for home loans Campaign India12 Jan 2019 Effies 2019: McCann retains ‘agency of the year’; HUL is ‘client of the year’ WARCn.d. Tata Ace Gold: The Time-Travelling Truck — case study (gated)
2018
afaqs!20 Dec 2018 Rediffusion unveils new identity afaqs!30 Aug 2018 “All Arun Nanda said to us was ‘Unfurl the flag again'”: Rediffusion’s new presidents afaqs!9 Aug 2018 Dhunji Wadia retires from Rediffusion Group exchange4media8 Aug 2018 Rediffusion appoints Rahul Jauhari and Navonil Chatterjee as Joint Presidents Social Samosa8 Aug 2018 Rediffusion appoints Rahul Jauhari and Navonil Chatterjee as Joint Presidents Campaign India7 Aug 2018 Rediffusion elevates Navonil Chatterjee and Rahul Jauhari as joint presidents IMPACTAug 2018 Rahul Jauhari & Navonil Chatterjee — the new Rediffusion captains interview one another (video) Daily Indian28 Jul 2018 India’s Best Media Creative Heads MxMIndia8 Jun 2018 Rahul Jauhari & Navonil Chatterjee to take charge at Rediffusion Y&R (& Everest) as Dhunji Wadia to retire in August afaqs!4 May 2018 Rediffusion Y&R bags SBI account
2017
Tata Motors2017 Tata Motors’ campaign on safe sex wins key accolades at WARC Prize for Asian Strategy
2016
Campaign India27 Sep 2016 Close Up: ‘The brand wasn’t built on that last ad’: Rahul Jauhari Business Standard7 Jul 2016 In the fight against AIDS, Tata Motors asks truck drivers to use ‘Dipper’ at night The Better India1 Jul 2016 10 Thought-Provoking Indian Ad Campaigns That Won Hearts and Laurels at Cannes Lions 2016 afaqs!23 Jun 2016 Tata Motors’ ‘Dipper Condoms’, HUL’s ‘Lo kar lo baat’ win Media Lions (Cannes Lions 2016) The One Club2016 One Show 2016 — Anti-Rape Sonic Torch (Eveready / Rediffusion Y&R): Merit; credited CCO, Rahul Jauhari
2015
Indiantelevision9 Sep 2015 Catch Garam Masala launches new TVC featuring Vidya Balan afaqs!10 Aug 2015 Pranav Harihar Sharma returns to Rediffusion Y&R as ECD – North and West afaqs!23 Jul 2015 Pramod Sharma appointed executive creative director, Rediffusion Y&R afaqs!10 Jun 2015 Rahul Jauhari: Always down-to-earth (profile) afaqs!28 May 2015 Everest Brand Solutions elevates Samir Chonkar as creative head, Mumbai Indiantelevision4 May 2015 Rediffusion Y&R appoints Suparna Mucadum as head of Kolkata ops BestMediaInfo4 May 2015 Rahul Jauhari appointed CCO, Rediffusion Y&R Group India exchange4media4 May 2015 Rahul Jauhari appointed as CCO Rediffusion Y&R Group India afaqs!4 May 2015 Rahul Jauhari is chief creative officer, Rediffusion; Komal Bedi Sohal heads to Singapore Indiantelevision4 May 2015 Rediffusion Y&R India names Rahul Jauhari as chief creative officer
2013
afaqs!17 Oct 2013 D S Group gives creative mandate of dairy business to Everest afaqs!8 Oct 2013 Everest bags Pantaloon Fashion Retail’s creative duties
2012
afaqs!22 Jun 2012 Reading Room: “I often feel like re-reading Ogden Nash”: Rahul Jauhari Rediffusion2012 Jury Member, Cannes Lions (per Rediffusion accolades)
2011
afaqs!23 Feb 2011 Rahul Jauhari joins Everest as national creative director Campaign India22 Feb 2011 Rahul Jauhari joins Everest as National Creative Director afaqs!18 Feb 2011 Rahul Jauhari quits Pickle Lintas
2010
afaqs!12 Oct 2010 Pickle Lintas beefs up its creative with two senior appointments
2009
Bhatnaturally30 Aug 2009 Meet the Creative Gurus – Rahul Jauhari
2008
afaqs!30 May 2008 IPG launches Pickle in India; SSC&B Lintas ceases to exist
2002
AdsSpot / CannesApr 2002 Businessworld “Blank Magazine” (Ogilvy & Mather Delhi) — Cannes Direct Gold; credited Copywriter “Rahul Johri”

Curated — each item opens the original article, award record or case study at its source.